German Ramirez
Digital, Social Media & Blockchain Pioneer with over 25 years of experience in the intersection between humanity & technology
Reviews
"German is a genius! His depth of knowledge and expertise of social media and digital marketing are truly impressive. Yet he can make it informative, accessible and interesting, even to the terrified and technophobic. "
Hilary Frazer
Director of Recruitment & Talent Management
RGP
" I was fortunate enough to have a chance to work with German, one of the true visionary leaders in digital media. His inspiring and highly effective coaching and consulting enabled the almost instantaneous development of a branding strategy in social media. Anybody with a need fo"
Dr. Andreas Bremer
CEO
Brilleon Biotech Advisors AG
"German brought incredible value to our students on online marketing, business development, and branding and gave immense personal insights and shared his valuable experiences. His guest lectures were always a success!"
Dorina Thiess
CEO
Piavita
"I had the pleasure to work with German on several occasions. I highly value his profound digital know how, his visionary way of thinking and his ability to put complex topics across in an easy and infotaining way. He is an excellent speaker and very pleasant to work with."
Barbara Müry
Head of Social Media Management
Switzerland Global Enterprise
"German is a very knowledgeable, exciting and inspiring lecturer who gave us a true insight to the world of digital & social media: how it works and what a company can do to get the best possible benefit out of it."
Gitte Björn
Head HTS Support Services and OHS
Holcim Group Services Ltd
About German Ramirez
Digital, Social media and Blockchain pioneer and serial entrepreneur with over 25 years of international experience building successful brands and new businesses. Worked in leading positions in international companies such as Zurich Insurance or Henkel as well as in several successful start-ups. Author, thought leader and sought-after speaker at leading universities and international conferences on topics like branding & marketing strategies, social media, blockchain, digital transformation or innovation.
Speaking
Speaking engagement:
Keynote | Conference Speaker, Moderator | Interviewer | Emcee, Interview | Debate | Panel, Master Class, Presenter, Webinar | Live Video, Advisory Service, Coach, Trainer | Mentor, Custom Video
Expertise:
Business | Management | Strategy, Future | Trends, Innovation | Creativity, Leadership, Marketing | Sales | Service, Motivation | Achievement | Inspiration, Performance | Change | Productivity, Public Speaking | Storytelling, Technology, Facilitators | Presenters | Moderators, Media | New Media
Field of Speaker:
Innovators | Visionairs, Entrepreneurs, Futurists | Trend Forecasters, Authors, Business Leaders, Business Coaches, Mentors | Trainers, Personal coaches | Trainers
Best Audience:
Csuite/ Executives, Managers/ Supervisors, Sales, Diverse, Adults
Travels from:
Switzerland
Language:
English, German, Spanish; Castilian
Fee range:
up to $10000
Topics
Technology & Humanity: A love story in 13 acts
Technology has stormed into our lives and changed us profoundly. This keynote identifies the latest technological trends and how they affect us and brings them across in one compelling and thought provoking story flow
The third and last digital revolution
We are heading towards a world, a society and economy of completely empowered, emancipated individuals, connected in autonomous networks. The rise of the “homo economicus”. In this keynote, you will discover how we got here and what the key is to learn how to handle that power…
The future of work
The way we work is changing. The role of work in our lives is changing. Our relationship towards a career is changing... We are in the midst of a profound transformation and companies will have to rapidly adapt to this new reality in the making. This keynote analyses the main four triggers for this transformation and looks into the current reality and -in contrast- what the required response is to succeed in light of this paradigm shift.
PERSONAL BRANDING: WELCOME TO THE SUPERMARKET of people
Digital technologies are transforming our careers and our presence in the job market. Today, whether you have a job or not, you are a candidate. The future of employment does not lie in indefinite employment contracts. That model will die. It is therefore essential to define, establish, build and grow your personal Brand. In this keynote, you will gain and understanding of what at has changed in the way companies and employees relate to one other, how the future of work will look like and how to grow your chances of success by defining your personal brand in four steps: Establish, research, connect and engage.
The customer is no longer the King. The customer is now Mr. President
There is a new type of customer out there. Companies and brands need to accept it, understand it, and finally transform their go-to market strategies to succeed in gaining customers’ business and loyalty in the digital age. This keynote shines a light into the true digital driven paradigm shift: WHY digital & social media are transforming our businesses and what the key digital trends driving transformation in marketing, branding and communication are. Ultimately, it provides a helpful guide to building brands in the digital age, what companies and brands have to do to be successful today and how to develop a winning digital and social media strategy.
making emerging technologies relevant
We are in ever accelerating cycles of technological advancement. However, new disruptive technologies, such as blockchain, FinTech or AI, are failing to reach mass adoption in the market. The challenge: there is a lot of talk about how technology works and what it can do, but far too little focus into "WHY" anyone should care. This keynote provides the key thought model to building a relevant presence in the market and gives concrete and actionable advice into how to build a successful brand and business around disruptive technologies.
Program
Building brands in the digital age
A step by step hands on structured plan on how to develop a brand and go-to-market strategy in today's day and age.
Personal branding
A step by step hands on guide on how to build your brand and presence online and how to leverage it for your career, for thought leadership and to network and advance on steroids.
Social sales
A step by step hands on guide on how to leverage digital and social media in todays marketplace to identify and generate leads and transform them into customers, as well as how to retain and upsell your customers.
Media
News
THE RELEVANCE HOUSE
Relevant stories around blockchain & emerging technologies. Trends, implications advice and visions.
German Ramirez on the digital future of Switzerland
Interview with one of Switzerland's leading financial publications.
Christine Lagarde and Cryptocurrency: Slowly but Surely?
Opinion piece on the new head of the ECB and its implication for cryptocurrencies, published by CoinSpeaker
BLOCKCHAIN – IL PUNTO DI VISTA DI GERMAN RAMIREZ – TEDX LUGANO 2019
Interview with a leading Italian tech publication about the future of blockchain technology
CNN Money Intereview on Facebook's project LIBRA
Interview with CNN Money alongside fellow Thought & Opinion leaders in the market, about the implications for the world of finance of the new Facebook project "Libra"
Is Crypto Summer Back in Switzerland?
Opinion piece about the risk to jump back on the hype train of speculation upon the recent successes of Blockchain, published with Cointelegraph
STO marketing best practices: Interview with German Ramirez
Interview with Espeo about the best practices in building brands and launching business in the blockchain era
German Ramirez zu Technologien, die viel bringen werden, Menschen aber auch überfordern können
Video Interview by MoneyToday about the challenges of emerging technologies for humanity
Human-readable code: Why branding is the programming language of humans
Article published in Cointelegraph about the importance of branding in the technology space
Branding: The layer-1 of a successful Web3 marketing strategy
Article published in Cointelegraph about the differences between brand, marketing and communications
Reviews
Hilary Frazer
Director of Recruitment & Talent Management , RGPGerman is a genius! His depth of knowledge and expertise of social media and digital marketing are truly impressive. Yet he can make it informative, accessible and interesting, even to the terrified and technophobic.
Dr. Andreas Bremer
CEO , Brilleon Biotech Advisors AGI was fortunate enough to have a chance to work with German, one of the true visionary leaders in digital media. His inspiring and highly effective coaching and consulting enabled the almost instantaneous development of a branding strategy in social media. Anybody with a need fo
Dorina Thiess
CEO, PiavitaGerman brought incredible value to our students on online marketing, business development, and branding and gave immense personal insights and shared his valuable experiences. His guest lectures were always a success!