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Doug Stevenson

Storytelling for Success Keynote Speaker, Trainer and Story Strategist

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Logic explains. Stories persuade. If you need to be more persuasive and influential, you need to master the art of storytelling in business. If you need to close more sales, you need to tell a better story. Doug Stevenson will teach you how.

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About Doug Stevenson

Doug Stevenson, CSP, is the creator of The Story Theater Method and a master storyteller and storytelling in business speaker, trainer and coach. Doug specializes in the strategic use of storytelling to engage, influence, and sell a product or service. Using story as a strategy, Doug has helped tens of thousands of business professionals and hundreds of companies to identify their unique storytelling proposition. Doug was a professional actor in Chicago and Hollywood and now lives in Tucson, Arizona.

Speaking

Fee range:

Price on request

Topics

Lead, Engage and Persuade with Strategic Storytelling

This entertaining and instructional keynote or workshop helps leaders understand why stories are an effective leadership strategy and how they can be used to make an emotional connection with employees, stakeholders and customers. Doug shares Seven Story Rules for choosing, crafting and delivering powerful stories. In addition, he illustrates how you can embed data in a story. Emotion is the fast lane to the brain. When you master the craft of storytelling, you leave a lasting and positive impression each time you speak. Never be boring again. Here are the Seven Story Rules: 1. Be Strategic 2. Pick One Point 3. Find a Yoda 4. Sell It with a Story 5. Make an Emotional Connection 6. Stick the Landing 7. Be Unforgettable

Sell It with a Story - The Aikido Selling System for Closing More Sales

Facts fade - data gets dumped – but stories persuade. This is a keynote or workshop that illustrates how to use strategically chosen and crafted stories in a sales conversation or presentation. If your salespeople are guilty of showing up and throwing because they default to facts and data without making an emotional connection, Aikido Selling is the answer. Aikido is a martial art defined as “the way of blending energy.” Never again will your people overcome objections with facts and data alone. There is a better way, the Aikido Selling way. 1. Make an Emotional Connection 2. Open with a Story – Close with the Data 3. Find Your Yoda 4. Pick One Point 5. Use Dialogue 6. Create Story Surrogates 7. Be Unforgettable

Rebellious Storytelling - Make People Sit up and Pay Attention

We are living in a distracted world. Your audience, customer or stakeholder is deluged with emails, texts and tweets. How do you make them sit up and pay attention to what you have to say? You become a masterful storyteller. Storytelling activates the imagination, distracts the distracted and gets people to pay attention to what you have to say. If you want to win the competition for brain space, rebellious storytelling will get you where you want to go 1. Be Rebellious 2. Develop a Story Strategy 3. Hide the Pill in the Peanut Butter 4. Connect Hearts and Minds 5. Start with the Point in Mind 6. Stick the Landing 7. Be Unforgettable

Media

Books

Book cover Doug Stevenson's Story Theater Method

Doug Stevenson's Story Theater Method

A how-to book on the science of the art of storytelling in business.

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Reviews

Brian Gareau

OE = E Manager, Caterpillar

“On behalf of Caterpillar Inc. and the nearly 300 Operations, HR and Communications managers who attended our Global Engagement Conference, thank you for a truly awesome session. Your presentations were the two highest scoring sessions in our entire conference.

Adnan Barqawi

Leadership Development Lead Manager, Asurion Technology

Doug was the opening keynote speaker for our senior leadership summit. The room was filled with 120 of our VP’s and above. The greatest accolade I received was when our CEO texted the senior manager of talent development saying we absolutely nailed it with our keynote speaker.

Marina Roudaut

Director, Pfizer France

Thank you for the remarkable opening keynote. People were employing your storytelling tips throughout the break-out sessions for the remainder of the day. We finished the summit with the spectacular performance of Dutch and Belgian team to convey Patients First perspective.

Doug Stevenson